About the ClientGolden State Opportunity leads, participates in and supports comprehensive efforts related to financial security such as job creation, community development, and distribution of benefits.
Causelaunch designed GSO’s logo and developed their first website. We also worked on three important campaigns through GSO: CalEITC4Me, MyPublicBenefits, and Million 4 a Billion. We designed branding for MyPublicBenefits and Million 4 a Billion, and launched the program site for MyPublicBenefits.
GSO’s main program, CalEITC4Me, is a multi-million dollar funded program supported through state grants and focuses on outreach and education for California’s Earned Income Tax Credit (CalEITC). Each tax season, we worked with GSO’s Communication Team to make website updates, design collateral, build email blasts, and provided a steady stream of social media graphics for their Twitter, Facebook, and Instagram profiles.